The Sony Ericsson Pureness (previously codenamed Sony Ericsson Kiki) is the first phone in the world with a see-through display.

The press release states “Xperia Pureness approaches the mobile phone as a work of art rather than technology. The company’s designers aimed to sculpt an object of design that reflected the purity of water and a sense of calmness when not in use”.

Okay, so that doesn’t tell us much, but we can see from the picture that it definitely has the wow factor. Apart from it’s fascinating display, the Xperia Pureness is expected to have relatively basic features. Full specifications are yet to be announced.

The great news is, it should be in the shops before Christmas.

Compare Sony Ericsson Xperia Pureness deals here

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